TEDx Tauranga is a very popular event, with hundreds of people taking part each year. A global phenomenon, TEDx brings together a programme of motivational speakers who each have a short slot to inspire discussion and thought at a conference that takes place over 10 hours. While its early focus was on technology and design, reflecting its Silicon Valley origins, it has since broadened its focus to include talks on many scientific, cultural, academic and global topics, often through storytelling. Planning for an exciting programme of speakers is underway for TEDx Tauranga 2017 which will be held in September next year. Priority One has been a silver sponsor of TEDx Tauranga since its inception in 2013.