About Us

The prosperity and splendour of Tauranga Moana to the world
Te pai me te whai rawa o Tauranga Moana ki te ao

Our Vision: A sustainable and value-driven economy that improves productivity and delivers prosperity to local people and communities. Growing in an intelligent way so that economic wellbeing delivers social, cultural and environmental benefits.

Priority One is the Western Bay of Plenty region's economic development organisation, established in 2001 by the Tauranga and Western Bay Of Plenty business community in partnership with the sub-region's local authorities. It was the first economic development organisation in New Zealand to be initiated by the business community and run along business principles of action and results.

Our job is to grow the economy of the region. We work with local authorities to ensure local government and business needs and aspirations are aligned. We actively encourage Bay of Plenty businesses to grow by the removal of roadblocks, ensuring the skills and experience required by industry are available locally, and active targeting of offshore businesses into the Western Bay of Plenty market.

Mount Maunganui Summit

Life Members

  • Paul Adams
  • Warren Banks
  • Richard Cashmore
  • Neil Craig
  • Murray  Davies
  • Tony de Farias
  • Murray  Denyer
  • Peter Farmer



  • Murray Hill
  • Bill Holland
  • Bruce McCutcheon
  • Jon Mayson
  • Tom Roper
  • Keith Tempest
  • Andrew Te Whaiti
  • Stephen Town

Strategic Partners